With the application of hot melt adhesive industry breadth and depth continues to increase, consumers become more rational and mature, customers of hot melt adhesive performance and quality have made new demands. How to better meet during the "Thirteen Five" consumer and customer needs and win future trends, hot melt adhesive becomes a problem of common concern related businesses.
Vice Director of China adhesives and adhesive tapes Industry Association Yang Xu opening speech, he said the industry association is necessary on the basis of surveys, statistics, analysis, hot-melt adhesives for the upstream and downstream enterprises to build a platform for exchange and discussion, promote exchanges and cooperation between the upstream and downstream enterprises to jointly cope with the main problems of hot-melt adhesives and hot melt pressure sensitive adhesive industry face in the process. As this hot melt adhesive forum theme "Communion win, promote innovation and development of hot melt adhesive applications", he hoped that all enterprises can co-innovation with customers through the integration of hot melt adhesive application customer growth, to promote hot-melt adhesives business their own development, and ultimately get another win. Dr. Gaetano Blanda, vice president of Evonik adhesive resins business line in making the world's keynote speech, said the global economic recovery is weak, with China as the representative of emerging economies has become a new growth point in the global economy, China's huge market potential hot melt adhesive ; Evonik corporate headquarters hot melt adhesive is very concerned about China's market trends, hoping to cooperate with the hot-melt adhesives business, and jointly promote the development of the industry, to achieve communion win.